About

Built by an operator, not a software company.

Most software for distributors is built by people who have never carried the cost of late payments or missed orders that directly affect the business. Wasrio was not.

Where it comes from.

Wasrio was not built by a developer who read about distribution in a blog post. It was built on the back of running a distribution book that was drowning in WhatsApp chaos. Before that, fifteen years of running revenue operations across global enterprise sales teams. Wasrio is what I built when I saw how distributors actually run: orders on WhatsApp, invoices done by hand, and collections that never stop.

That real business is a chemicals distributor here in South Africa. Wasrio runs its orders, invoices, and follow-ups: the orders arrive on WhatsApp the way they always did, the invoices go out with a payment reference on them, and the follow-up runs on a schedule instead of on somebody remembering. It is not a pilot built to demonstrate something.

Wasrio is WhatsApp order-to-cash automation for distributors. It is live in distribution business today, running orders, invoices, and follow-ups: the orders arrive on WhatsApp, invoices go out with easy-to-action pay-now capabilities, and any follow-up runs on a schedule instead of on somebody remembering.

Will BarnardtWill BarnardtFounder

BTR Consult LLC

Est. 2024

Wasrio

Est. 2026

Team

Distributed globally

Status

Live in production

How we work.

We take your data in whatever shape you have it, set up your system, and get your first orders running within a week.

"One of the biggest values I've received from Wasrio is time. Given me more time to focus on other things in the business. And time is money."

Cathy G. - Cleaning Chemical Distributor, South Africa

You can see it in the detail.

Built in a working business

Every part of it earned its place by being needed on a real delivery day, not by looking good in a feature list.

The money is exact

What a customer owes and how a payment is applied is rule-based, never a guess.

Honest about the tech

Wasrio uses smart automation where it genuinely helps you, and says plainly where it does not.

Honest about fit

It tells you when you are not the right fit instead of selling you anyway.

Want to know more?

Get in touch